Kholoud Dream
- My role
- Identity Development and Website/Store Planning
- Period
- December 2024 · dated business card and product catalog
I developed the identity for Kholoud Dream and planned its bouquet store. The business card carries the mark on one side and a QR code labelled “Our website” on the other.
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The work in detail
- I designed a dark business card with a light wordmark. I reserved the reverse for contact details and the QR code.Business card · p. 2
- I applied the identity to small bouquet stickers with short messages and floral frames on a pink ground.Customer stickers · p. 1
- The store catalog lists 15 products. Each entry has a name, SKU, quantity, price and image link in the catalog.Product catalog and prices
- The store plan covers flower colours, decorative greenery, nine bouquet wrapping options and seven bouquet shapes.Flower, wrapping and bouquet shape options
- On the round packaging sticker I paired the floral mark with the Arabic name. In the proposed storefront banner, the pale pink flower appears on its own against maroon, with botanical drawings in the corners and wrapped bouquets along the lower edge.Kholoud Dream packaging sticker and proposed storefront banner
Planning the bouquet range
My planning for the Kholoud Dream store covered flowers, greenery, wrapping and bouquet shapes. Explore the entries to see the colours marked for each in the planning sheet.
Bouquet forms in the plan
- Round
- French
- Classic
- Korean
- Triangular
- Rectangular
- Dutch