لماذا تُقترح الخطة؟ تصورها لدور التسويق في نمو القابضة.Why the plan is proposed and how it frames marketing’s role in growth.
النص القابل للاستخراج من الملف · Text extracted from the source.
ﻟﻴﺶ؟
ﻧﺒﺪأ ﺑﺎﻹﺟﺎﺑﺔ ﻋﻠﻰ ﻟﻤﺎذا؟
ً
واﻧﻄﻼﻗﺎ ﻣﻦ . ﻓﻲ اﻟﺘﺤﻮل اﻟﺮﻗﻤﻲ وﺗﻨﻮﻳﻊ اﻻﻗﺘﺼﺎد٢٠٣٠ ﺗﻤﺎﺷﻴﺎ ﻣﻊ رؤﻳﺔ ﴍﻛﺔ اﻟﻮﺟﻴﻪ اﻟﻘﺎﺑﻀﺔ ﻣﻊ أﻫﺪاف رؤﻳﺔ
وﺗﻌﺰﻳﺰ ﻣﲒﺗﻬﺎ، ورﻓﻊ ﺳﻤﻌﺘﻬﺎ، ﺗﻌﺘﻤﺪ اﺳﱰاﺗﻴﺠﻴﺘﻨﺎ ﻋﻠﻰ أﺣﺪث ﺗﻘﻨﻴﺎت اﻟﺘﺴﻮﻳﻖ ﻟﺘﻌﺰﻳﺰ ﻣﻜﺎﻧﺔ اﻟﴩﻛﺔ،ﻫﺬا اﻟﺘﻮﺟﻪ
ﻧﺤﻦ ﻧﺆﻣﻦ ﺑﻘﺪرﺗﻨﺎ ﻋﻠﻰ اﻟﻌﻤﻞ ﻣﻌً ﺎ ﻟﺪﻓﻊ ﺧﻄﻮات اﻟﴩﻛﺔ اﻟﻄﻤﻮﺣﺔ.اﻟﺘﻨﺎﻓﺴﻴﺔ ﻓﻲ اﻷﺳﻮاق اﻟﻮﻃﻨﻴﺔ واﻟﺪوﻟﻴﺔ ﻟﻤﺎذا
. واﻟﻤﺴﺎﻫﻤﺔ ﻓﻲ إﺑﺮازﻫﺎ ﻛﻼﻋﺐ رﺋﻴﺴﻲ ﻋﻠﻰ اﻟﺴﺎﺣﺔ اﻟﻌﺎﻟﻤﻴﺔ،إﻟﻰ اﻷﻣﺎم WHY
؟
Let us start with WHY?
Alwajeeh Holding’s vision aligns with Vision 2030’s goals of digital
transformation and economic diversification. Building on this foundation, our
- ﻓﺈن ﺳﺒﺒﻨﺎ،"ﺑﻐﺾ اﻟﻨﻈﺮ ﻋﻤﺎ ﻧﻘﻮم ﺑﻪ ﻓﻲ ﺣﻴﺎﺗﻨﺎ
strategy leverages cutting-edge marketing technologies to enhance the ". ﻻ ﻳﺘﻐﲑ أﺑﺪًا- ﻗﻀﻴﺘﻨﺎ أو ﻣﻌﺘﻘﺪﻧﺎ،ﻫﺪﻓﻨﺎ اﻟﻤﺤﻔّ ﺰ
company’s position, strengthen its reputation, and sharpen its competitive - ﺳﻴﻤﻮن ﺳﻴﻨﻚ-
edge in both national and international markets. We believe in our ability to "Regardless of WHAT we do in our lives, our WHY
work together to drive the company’s ambitious growth forward and position our driving purpose, cause or belief never changes."
it as a key player on the global stage. - Simon Sinek -
Bushra Day X Alwajeeh Holding Company Let us start with WHY?
تعريف بوكالة بشرى داي ونهجها في الاستراتيجية والتصميم.Introduction to Bushra Day and its strategy and design approach.
النص القابل للاستخراج من الملف · Text extracted from the source.
ﻣﻦ ﻧﺤﻦ؟
ً
ﻣﻦ ﻧﺤﻦ؟ – ﺑﴩى داي،إذا
أﺛﺒﺘﻨﺎ أﻧﻔﺴﻨﺎ، ﺧﻼل ﻋﺎم واﺣﺪ ﻓﻘﻂ. ﻳﻘﻮدﻧﺎ اﻟﺸﻐﻒ ﺑﺎﻟﺘﻐﻴﲑ واﻷﻓﻜﺎر اﻟﺠﺮﻳﺌﺔ،ﻧﺤﻦ وﻛﺎﻟﺔ إﺑﺪاﻋﻴﺔ دﻳﻨﺎﻣﻴﻜﻴﺔ وﻣﺒﺘﻜﺮة
وﺟﺬب، ﺣﻴﺚ ﻧﻘﺪم اﺳﱰاﺗﻴﺠﻴﺎت ﻣﺪروﺳﺔ ﻣﺼﻤﻤﺔ ﻟﺘﻌﺰﻳﺰ اﻟﺘﺄﺛﲑ،ﻛﴩﻳﻚ ﻣﻮﺛﻮق ﻟﻠﻌﻼﻣﺎت اﻟﺘﺠﺎرﻳﺔ اﻟﻄﻤﻮﺣﺔ
. وﺗﺤﻮﻳﻞ اﻟﺮؤى إﻟﻰ ﻧﺠﺎح،اﻟﺠﻤﺎﻫﲑ
وﻣﻮاﻛﺒﺔ ﻣﺴﺘﻤﺮة، وأﺑﺤﺎث دﻗﻴﻘﺔ،ﻧﺆﻣﻦ ﺑﺄن اﻹﺑﺪاع اﻟﺤﻘﻴﻘﻲ ﻳﻨﺒﻊ ﻣﻦ اﻟﻌﻤﻞ اﻟﻘﺎﺋﻢ ﻋﻠﻰ اﺳﱰاﺗﻴﺠﻴﺎت ﻣﺪروﺳﺔ
. ﻣﻊ اﻟﱱام داﺋﻢ ﺑﺎﻟﺘﺤﺴﲔ اﻟﻤﺴﺘﻤﺮ ﻟﺘﺤﻘﻴﻖ اﻟﻄﻤﻮح،ﻟﻠﺘﻄﻮرات
So, Who Are We? – Bushra Day
We are a dynamic and innovative creative agency driven by bold ideas and a
passion for transformation. In just one year, we have established ourselves as
a trusted partner for ambitious brands, delivering strategic solutions
designed to amplify impact, engage audiences, and turn visions into success.
We believe that true creativity stems from well-researched strategies,
data-driven insights, and a commitment to continuous
improvement—ensuring we stay ahead of industry trends and consistently
deliver exceptional results.
Bushra Day X Alwajeeh Holding Company Let us get to know each other
شبكة شعارات الجهات التي يعرضها ملف الوكالة.Grid of organization marks presented in the agency profile.
النص القابل للاستخراج من الملف · Text extracted from the source.
ﺑﻞ ﴍﻛﺎء.ﻋﻤﻼء؟ ﻻ
Winners with us اﻟﻔﺎﺋﺰون ﻣﻌﻨﺎ
SMART DEVICE SERVICES
ﻟﺼﻴـﺎﻧــــــﺔ اﻷﺟﻬـﺰة اﻟـﺬﻛـﻴــﺔ
Bushra Day X Alwajeeh Holding Company It was a blast knowing them all
ما الذي تقترح الوكالة تنفيذه للوجيه وشركاتها؟What the agency proposes to do for Wajeeh and its subsidiaries.
النص القابل للاستخراج من الملف · Text extracted from the source.
إﻳﺶ؟
ﻣﺎذا ﺳﻨﻔﻌﻞ؟
ﻣﺴﺘﻔﻴﺪﻳﻦ ﻣﻦ ﻛﺎﻓﺔ اﻹﻣﻜﺎﻧﻴﺎت،ﻧﺤﻦ ﻋﻠﻰ اﺳﺘﻌﺪاد ﺗﺎم ﻟﺪﻓﻊ اﻟﺘﺤﻮل اﻟﺘﺴﻮﻳﻘﻲ ﻟﴩﻛﺔ اﻟﻮﺟﻴﻪ اﻟﻘﺎﺑﻀﺔ
ﻣﻤﺎ ﻳﻀﻤﻦ أن ﻛﻞ ﻗﺮار ﻣﺪﻋﻮم، ﻣﺪﻋﻮﻣً ﺎ ﺑﺎﻟﺒﻴﺎﻧﺎت واﺳﱰاﺗﻴﺠﻴًﺎ، ً ﺳﻴﻜﻮن ﻧﻬﺠﻨﺎ ﺷﺎﻣﻼ.ﻟﺘﺤﺪﻳﺪ ﻣﻌﺎﻳﲑ ﺟﺪﻳﺪة
ﺳﻨﻘﻮم ﺑﻮﺿﻊ اﻟﻮﺟﻴﻪ ﻓﻲ، ﻣﻦ ﺧﻼل اﻻﺳﺘﻔﺎدة ﻣﻦ اﺳﱰاﺗﻴﺠﻴﺎت ﻣﺒﺘﻜﺮة وﺣﻠﻮل راﺋﺪة.ﺑﺮؤى دﻗﻴﻘﺔ وﻓﻌّ ﺎﻟﺔ
ﺳﺘﺤﻘﻖ اﻟﻮﺟﻴﻪ، ﻣﻦ ﺧﻼل ﺗﻌﺎوﻧﻨﺎ.ﻣﻮﻗﻊ اﻟﻨﺠﺎح وﻣﺴﺎﻋﺪﺗﻬﺎ ﻋﻠﻰ اﻟﺮﻳﺎدة اﻟﺘﺴﻮﻳﻘﻴﺔ واﻹﻋﻼﻣﻴﺔ ﻓﻲ ﻣﺠﺎﻟﻬﺎ
. وﻣﲒﺗﻬﺎ اﻟﺘﻨﺎﻓﺴﻴﺔ، ﺳﻤﻌﺘﻬﺎ،أﻫﺪاﻓﻬﺎ اﻟﺘﺴﻮﻳﻘﻴﺔ وﺗﻌﺰز ﻣﻦ ﻣﻜﺎﻧﺘﻬﺎ
What Will We Do?
At Bushra Day, we are poised to drive Alwajeeh Holding’s marketing
transformation, harnessing all the potentials to set new benchmarks. Our
approach will be comprehensive, data-driven, and strategic, ensuring every
decision is backed by insight and precision. By leveraging cutting-edge
strategies and innovative solutions, we will position Alwajeeh for success and
help it lead the way. With our collaboration, Alwajeeh will achieve its marketing
goals and elevate its brand visibility, reputation, and competitive edge.
Bushra Day X Alwajeeh Holding Company
عرض سبعة محاور تقترحها الخطة للنجاح.Overview of seven pillars proposed in the plan.
النص القابل للاستخراج من الملف · Text extracted from the source.
اﻷﻋﻤﺪة اﻟﺴﺒﻌﺔ
What do we need? ﻣﺎذا ﻧﺤﺘﺎج ﻟﻠﻔﻮز؟
To achieve our shared success, we believe that focusing رﻛﺎﺋﺰ أﺳﺎﺳﻴﺔ أﻣﺮ ﺑﺎﻟﻎ٧ ﻧﻌﺘﻘﺪ أن اﻟﱰﻛﲒ ﻋﻠﻰ،ﻟﺘﺤﻘﻴﻖ ﻧﺠﺎﺣﻨﺎ اﻟﻤﺸﱰك
on 7 key pillars is crucial. These pillars will provide the ﺳﺘﻮﻓﺮ ﻫﺬه اﻟﺮﻛﺎﺋﺰ اﻷﺳﺎس اﻻﺳﱰاﺗﻴﺠﻲ ﻟﻠﻨﻤﻮ واﻻﺑﺘﻜﺎر واﻟﺮﻳﺎدة.اﻷﻫﻤﻴﺔ
strategic foundation for growth, innovation, and market ﻣﻊ ﺗﻮﺿﻴﺢ ﻛﻴﻔﻴﺔ، ﺳﻴﺘﻢ ﻣﻨﺎﻗﺸﺔ ﻛﻞ رﻛﲒة ﺑﺎﻟﺘﻔﺼﻴﻞ.ﻓﻲ اﻟﺴﻮق
leadership. Each pillar will be discussed in detail,
.ﻣﺴﺎﻫﻤﺘﻬﺎ ﻓﻲ ﻧﺠﺎح ﻣﺠﻤﻮﻋﺔ اﻟﻮﺟﻴﻪ اﻟﻤﺴﺘﻤﺮ وﺗﺄﺛﲑﻫﺎ ﻃﻮﻳﻞ اﻟﻤﺪى
showcasing how it will drive Alwajeeh Holding’s continued
success and long-term impact.
1 2 3 4 5 6 7
Bushra Day X Alwajeeh Holding Company Pillers
المحور الثاني: توحيد جهود التسويق والعلاقات العامة.Pillar two: centralized marketing and public relations.
النص القابل للاستخراج من الملف · Text extracted from the source.
ﺑﺮاﻧﺪ؟
2
اﻟﺠﻬﻮد اﻟﻤﺮﻛﺰﻳﺔ ﻟﻠﺘﺴﻮﻳﻖ واﻟﻌﻼﻗﺎت اﻟﻌﺎﻣﺔ
ﻳﺠﺐ أن ﺗﻜﻮن ﻫﺬه اﻟﺠﻬﻮد، وﻣﻊ ذﻟﻚ. رﺳﺎﺋﻞ ﻣﺨﺼﺼﺔ، ﻣﻦ اﻟﺒﻨﺎء إﻟﻰ اﻟﻤﻴﺎه واﻟﻌﻘﺎرات،ﻳﺘﻄﻠﺐ ﻛﻞ ﻗﻄﺎع
.ﻣﻮﺣﺪة ﺗﺤﺖ ﻓﺮﻳﻖ ﻣﺮﻛﺰي ﻟﻠﺘﺴﻮﻳﻖ واﻟﻌﻼﻗﺎت اﻟﻌﺎﻣﺔ ﻟﻀﻤﺎن اﻟﺘﻮاﻓﻖ ﻣﻊ اﻷﻫﺪاف اﻷوﺳﻊ ﻟﴩﻛﺔ اﻟﻘﺎﺑﻀﺔ
. ودﻓﻊ ﴎد ﻣﻮﺣﺪ ﻣﻦ اﻟﺘﻤﲒ واﻻﺑﺘﻜﺎر، إدارة اﻷزﻣﺎت،ﺳﻴﻌﻤﻞ ﻫﺬا اﻟﻔﺮﻳﻖ اﻟﻤﺮﻛﺰي ﻋﻠﻰ ﺗﺒﺴﻴﻂ اﻟﺘﻮاﺻﻞ
Centralized Marketing and PR Efforts
Each sector, from construction to water and real estate, requires tailored
messaging. However, these efforts must be centralized under a unified PR and
marketing team to ensure alignment with the holding company's broader goals.
This centralized team will streamline communication, manage crises, and
promote a unified narrative of excellence and innovation.
Branding needed
المحور السابع: رؤية للابتكار والنمو.Pillar seven: innovation and growth.
النص القابل للاستخراج من الملف · Text extracted from the source.
ﺑﺮاﻧﺪ؟
7
رؤﻳﺔ ﻣﻦ أﺟﻞ اﻟﻤﺰﻳﺪ ﻣﻦ اﻻﺑﺘﻜﺎر واﻟﻨﻤﻮ
ﻳﺸﻤﻞ ذﻟﻚ اﻻﺳﺘﻔﺎدة.ﻳﺠﺐ ﻋﻠﻰ اﻟﻮﺟﻴﻪ أن ﻳﺘﺒﻨﻰ دوره ﻛﻘﺎﺋﺪ ﻓﻲ اﻻﺑﺘﻜﺎر ﻣﻦ ﺧﻼل دﻣﺞ اﻷﻓﻜﺎر اﻟﺠﺮﻳﺌﺔ واﻟﻤﺘﻘﺪﻣﺔ
. واﺳﱰاﺗﻴﺠﻴﺎت اﻟﻤﺤﺘﻮى اﻟﻤﺘﻄﻮرة اﻟﺘﻲ ﺗﺘﻨﺎﻏﻢ ﻣﻊ ﺟﻤﻬﻮر ﻣﺘﻨﻮع، واﻟﺤﻤﻼت اﻟﺘﺠﺮﻳﺒﻴﺔ،ﻣﻦ ﴍاﻛﺎت اﻟﻤﺆﺛﺮﻳﻦ
A Vision for More Innovation and Growth
Alwajeeh must embrace its role as a leader in innovation by integrating bold,
forward-thinking ideas. This includes leveraging influencer partnerships,
experiential campaigns, and cutting-edge content strategies that resonate with
diverse audiences.
Branding needed
متى سننجح؟ تصور زمني مقترح مقسّم إلى مراحل.When will we succeed? Proposed timeframe divided into phases.
النص القابل للاستخراج من الملف · Text extracted from the source.
إﻳﺶ؟
ﻣﺘﻰ ﺳﻨﻨﺠﺢ؟
ﻣﻘﺴﻤﺔ إﻟﻰ أرﺑﻊ ﻣﺮاﺣﻞ ﻣﺘﻤﲒة ﻟﻀﻤﺎن ﺗﻘﺪم، ﺷﻬﺮًا١٤ ﺳﻮف ﻧﻨﻔﺬ ﺗﺤﻮل اﻟﺘﺴﻮﻳﻖ ﻣﻦ ﺧﻼل ﺧﻄﺔ ﺗﻤﺘﺪ ﻟﻤﺪة
.ﻣﻨﻈﻢ وذو ﺗﺄﺛﲑ
اﻟﺘﻲ، ﺑﻴﻨﻤﺎ ﺳﺘﱰﻛﺰ اﻟﻤﺮاﺣﻞ اﻟﺜﻼث اﻟﺘﺎﻟﻴﺔ، أﺷﻬﺮ ﻋﻠﻰ وﺿﻊ اﻷﺳﺲ٦ ﺳﱰﻛﺰ اﻟﻤﺮﺣﻠﺔ اﻷوﻟﻰ اﻟﺘﻲ ﺗﺴﺘﻤﺮ ﻟﻤﺪة
. ﻋﻠﻰ اﻟﺘﻨﻔﻴﺬ واﻟﺘﺤﺴﲔ واﻟﺤﻔﺎظ ﻋﻠﻰ اﻟﻨﺘﺎﺋﺞ ﻟﺼﺎﻟﺢ اﻟﴩﻛﺔ، أﺷﻬﺮ أو أﻗﻞ٣ ﺗﺴﺘﻤﺮ ﻛﻞ ﻣﻨﻬﺎ ﻟﻤﺪة
When Will We Succeed?
We will execute the marketing transformation through a 14-month plan,
divided into four distinct phases to ensure structured and impactful progress.
The first phase, lasting 6 months, will focus on laying the groundwork, while
the following three phases, each lasting 3 months or less, will concentrate on
execution, optimization, and sustaining results for the company.
Bushra Day X Alwajeeh Holding Company Branding needed
خلاصة النتيجة المستهدفة من مرحلة التأسيس.Intended outcome of the foundation phase.
النص القابل للاستخراج من الملف · Text extracted from the source.
ﺑﺮاﻧﺪ؟
Foundation اﻷﺳﺎس
Phase 1
ﺳﻮف ﺗﻀﻤﻦ ﻫﺬه اﻟﻤﺮﺣﻠﺔ اﻷﺳﺎﺳﻴﺔ أن ﺗﻜﻮن ﴍﻛﺔ اﻟﻮﺟﻴﻪ ﻣﺠﻬﺰة ﺑﺤﻀﻮر ﻗﻮي ﻓﻲ ﻣﺠﺎل اﻟﻌﻼﻣﺔ اﻟﺘﺠﺎرﻳﺔ
ﻣﻤﺎ ﻳﻀﻊ اﻷﺳﺎس ﻟﻠﻤﺒﺎدرات اﻟﺘﺴﻮﻳﻘﻴﺔ ذات اﻟﺘﺄﺛﲑ اﻟﻜﺒﲑ اﻟﺘﻲ ﺗﺪﻓﻊ اﻟﻨﻤﻮ ﻃﻮﻳﻞ اﻷﺟﻞ وزﻳﺎدة،واﻟﺤﻀﻮر اﻟﺮﻗﻤﻲ
.اﻟﻘﻴﻤﺔ اﻟﻌﻼﻣﻴﺔ
This foundational phase will ensure Alwajeeh Holding is equipped with a robust
branding and digital presence, setting the stage for impactful marketing initiatives
that drive long-term growth and brand equity.
Bushra Day X Alwajeeh Holding Company Branding needed
خلاصة النمو المستدام ومقاييسه المقترحة.Sustained-growth conclusion and proposed measurement.
النص القابل للاستخراج من الملف · Text extracted from the source.
ﺑﺮاﻧﺪ؟
Sustained Growth اﻟﻨﻤﻮ اﻟﻤﺴﺘﺪام
Phase 4
.ﺳﺘﻌﻤﻞ ﻫﺬه اﻟﻤﺮﺣﻠﺔ ﻋﻠﻰ ﺗﺮﺳﻴﺦ إﻃﺎر ﺗﺴﻮﻳﻘﻲ ﻣﺴﺘﺪام ﻣﻊ ﻣﻌﺎﻳﲑ واﺿﺤﺔ ﻟﻘﻴﺎس اﻟﻨﻤﻮ واﻻﺑﺘﻜﺎر ﻓﻲ اﻟﻤﺴﺘﻘﺒﻞ
This phase will establish a sustainable marketing framework with defined metrics to
guide growth and innovation in the future.
Bushra Day X Alwajeeh Holding Company Branding needed
شرح نهج الوكالة والشراكة واستراتيجيتها المستقبلية.Narrative about the agency’s approach, partnership and future strategy.
النص القابل للاستخراج من الملف · Text extracted from the source.
إﻳﺶ؟
ﺗﻌﺘﻤﺪ ﺧﻄﺘﻨﺎ اﻟﺘﺴﻮﻳﻘﻴﺔ اﻟﻤﺘﻄﻮرة ﻋﻠﻰ اﻟﺬﻛﺎء ﻧﺪرك أن اﻟﺮﺋﻴﺲ اﻟﺘﻨﻔﻴﺬي وأﺻﺤﺎب اﻟﻘﺮار ﻓﻲ اﻟﻮﺟﻴﻪ وﺑﺎﻟﻨﺴﺒﺔ إﻟﻰ،ﻏﺎﻟﺒًﺎ ﻣﺎ ﻳُ ﺤﺪد اﻻﻧﻄﻼق ﻣﺴﺎر اﻟﺮﺣﻠﺔ
ﻧﻤﺎذج، ﺣﻴﺚ ﻧﻮﻓﺮ ﺗﻘﺴﻴﻤً ﺎ ﺗﻠﻘﺎﺋﻴًﺎ ﻟﻠﺠﻤﻬﻮر،اﻻﺻﻄﻨﺎﻋﻲ إذ ﻳﺴﻌﻮن إﻟﻰ،ﻟﺪﻳﻬﻢ رؤﻳﺔ ﻃﻤﻮﺣﺔ ﺗﺘﺠﺎوز ﺣﺪود ﻋﺴﲑ ﻓﺈن ﺟﺬورﻫﺎ ﺗﻤﺘﺪ ﺑﻌﻤﻖ،ﻣﺠﻤﻮﻋﺔ اﻟﻮﺟﻴﻪ اﻟﻘﺎﺑﻀﺔ
. ورﺻ ًﺪا ﻟﻸداء ﻓﻲ اﻟﻮﻗﺖ اﻟﻔﻌﻠﻲ،ﺗﻔﺎﻋﻠﻴﺔ ﺗﻨﺒﺆﻳﺔ ،اﻟﺘﻮﺳﻊ ﻓﻲ ﺟﻤﻴﻊ أﻧﺤﺎء اﻟﻤﻤﻠﻜﺔ اﻟﻌﺮﺑﻴﺔ اﻟﺴﻌﻮدﻳﺔ ﻓﻤﻦ ﻫﺬه اﻟﻤﻨﺎﻇﺮ.ﻓﻲ ﻣﻨﻄﻘﺔ ﻋﺴﲑ اﻻﺳﺘﺜﻨﺎﺋﻴﺔ
ﻳﺘﻢ ﺗﺤﺴﲔ ﻛﻞ ﺧﻄﻮة،ﺑﻔﻀﻞ ﺗﻘﻨﻴﺎت اﻟﺘﻌﻠﻢ اﻵﻟﻲ ﻫﺬه اﻟﻄﻤﻮﺣﺎت. وﻓﻲ اﻟﻨﻬﺎﻳﺔ اﻷﺳﻮاق اﻟﻌﺎﻟﻤﻴﺔ،اﻟﺨﻠﻴﺞ ً ﺑ ََﻨﺖ اﻟﻮﺟﻴﻪ،اﻟﻄﺒﻴﻌﻴﺔ اﻟﻨﺎﺑﻀﺔ ﺑﺎﻟﺤﻴﺎة
،إرﺛﺎ ﻣﻦ اﻟﺮﻳﺎدة
ﻟﻀﻤﺎن ﺗﻨﻔﻴﺬ ﻓﻌﺎل ﻣﻦ ﺣﻴﺚ اﻟﺘﻜﻠﻔﺔ وﻋﺎﺋﺪ اﺳﺘﺜﻤﺎر ﺣﻴﺚ ﻧﺸﺎرﻛﻜﻢ،ﺗﺘﻤﺎﺷﻰ ﺗﻤﺎﻣً ﺎ ﻣﻊ رؤﻳﺘﻨﺎ ﻓﻲ ﺑُ ﴩى داي . واﻟﻨﻤﻮ،اﻟﺼﻤﻮد
ﻤﻜﻦ اﻟﻮﺟﻴﻪ ﻣﻦ اﻟﺘﻮﺳﻊ ﺑﺴﻼﺳﺔ ﻓﻲ ّ ُ ﻣﻤﺎ ﻳ،ﻣﺮﺗﻔﻊ ﻧﺤﻦ ﻻ ﻧﻌﺘﱪ أﻧﻔﺴﻨﺎ.ﻧﻔﺲ اﻟﺴﻌﻲ ﻧﺤﻮ اﻟﻨﻤﻮ واﻻﺑﺘﻜﺎر
اﻷﺳﻮاق اﻟﺠﺪﻳﺪة ﻣﻊ اﻟﺤﻔﺎظ ﻋﻠﻰ ﻫﻮﻳﺔ ﻗﻮﻳﺔ وﻣﻜﺎﻧﺔ ، ﺑﻞ ﻣﺴﺎﻫﻤﲔ اﺳﱰاﺗﻴﺠﻴﲔ،ﻣﺠﺮد ﴍﻳﻚ ﺗﺴﻮﻳﻘﻲ ﺣﻴﺚ، ﻧﻔﺨﺮ ﺑﻤﺸﺎرﻛﺔ ﻫﺬه اﻟﺠﺬور،ﻓﻲ ُﺑﴩى داي
.ﺗﻨﺎﻓﺴﻴﺔ ودﻓﻊ ﻫﺬه،ﻣﺴﺘﻌﺪﻳﻦ ﻟﻠﻨﻤﻮ ﺟﻨﺒًﺎ إﻟﻰ ﺟﻨﺐ ﻣﻊ اﻟﻮﺟﻴﻪ وﻳﺄﺗﻲ ﻓﺮﻳﻘﻨﺎ ﺑﺎﻟﻜﺎﻣﻞ ﻣﻦ ﻫﺬه،ُوﻟِ ﺪت وﻛﺎﻟﺘﻨﺎ ﻓﻲ ﻋﺴﲑ
.اﻟﻤﺴﲑة ﻧﺤﻮ اﻟﻨﺠﺎح اﻹﻗﻠﻴﻤﻲ واﻟﺪوﻟﻲ ً
،ﻋﻤﻴﻘﺎ ﻟﻘﻴﻤﻬﺎ ورؤﻳﺘﻬﺎ ﻣﻤﺎ ﻳﻤﻨﺤﻨﺎ ﻓﻬﻤً ﺎ،اﻟﻤﻨﻄﻘﺔ
.وﻳﺠﻌﻠﻨﺎ ﴍﻛﺎء ﻣﺜﺎﻟﻴﲔ ﻓﻲ ﻣﺴﲑة اﻟﻨﺠﺎح
The beginning of a company often defines its We recognize that Alwajeeh’s CEO and Our AI-powered, four-phase marketing
journey, and for Alwajeeh Holding, that stakeholders have a bold vision that extends strategy is designed to accelerate this vision.
foundation is deeply rooted in the remarkable beyond Aseer—one that envisions expansion By leveraging automated audience
region of Aseer. From these vibrant across Saudi Arabia, the Gulf, and ultimately, segmentation, predictive engagement
landscapes, Alwajeeh has built a legacy of global modeling, and real-time performance
leadership, resilience, and growth. tracking, every step is optimized through
markets. This ambition deeply resonates with advanced machine learning insights. This
At Bushra Day, we take pride in sharing these us at Bushra Day, as we share the same drive ensures a cost-efficient, high-ROI execution,
origins. Our agency was also born in Aseer, for growth and innovation. We see ourselves allowing Alwajeeh to scale seamlessly into
and our entire team hails from this as more than just a marketing partner—we are new markets while maintaining a strong brand
region—bringing a deep, intrinsic strategic collaborators, committed to growing presence and competitive edge.
understanding of its values, culture, and alongside Alwajeeh and fueling this journey
aspirations. toward regional and international success.
Bushra Day X Alwajeeh Holding Company Branding needed
صفحة فريق الوكالة؛ يظهر عبدالرحمن الشهراني بصفته مدير التسويق.Agency team credits identify Abdulrahman AlShahrani as marketing manager.
النص القابل للاستخراج من الملف · Text extracted from the source.
اﻷﻋﻤﺪة اﻟﺴﺒﻌﺔ
أﺣﻤﺪ ﺣﺎﻓﻆ ﻋﺒﺪ اﻟﺠﺒﺎر آل ﻣﻔﺮح ﺣﻤﺎد ﺑﻦ أﻧﻮر ﻋﺒﺪ اﻟﺮﺣﻤﻦ اﻟﺸﻬﺮاﻧﻲ ﻣﺤﻤﺪ ﺑﻦ ﻣﺎﺟﺪ
اﻟﻤﺪﻳﺮ اﻹﺑﺪاﻋﻲ ﻣﺤﺎﺳﺐ داﺧﻠﻲ ﻣﺪﻳﺮ اﻟﻌﻼﻣﺎت اﻟﺘﺠﺎرﻳﺔ ﻣﺪﻳﺮ اﻟﺘﺴﻮﻳﻖ اﻟﻤﺪﻳﺮ اﻟﻌﺎم
Ahmad Hafiz Abdul Jabbar Al-Mufarrih Hammad bin Anwar Abdulrahman AlShahrani Mohammed bin Majid
Creative Director Accountent Brand Manager Marketing Manager General Manager
Bushra Day X Alwajeeh Holding Company Winners just winners
صياغة دور الشريك في مقابل مزود الخدمة ضمن العرض.Presentation frames the agency as a partner to the client.
النص القابل للاستخراج من الملف · Text extracted from the source.
اﻷﻋﻤﺪة اﻟﺴﺒﻌﺔ
Service provider ﻣﺰود ﺧﺪﻣﺎت
اﻟﻤﻨﻄﻠﻘﺔ ﻣﻦ، وﻧﻌﻤﻞ ﻋﻠﻰ ﺗﺤﻘﻴﻖ ﻫﺬه اﻟﺮؤﻳﺔ اﻟﻤﺸﱰﻛﺔ ﻟﻠﻨﻤﻮ،ﻧﺤﻦ ﴍﻛﺎء ﻣﻠﱱﻣﻮن ﺑﻨﺠﺎح اﻟﻮﺟﻴﻪ
. ﻟﺘﺼﻞ إﻟﻰ ﻛﻞ زاوﻳﺔ ﻣﻦ اﻟﻌﺎﻟﻢ،ﻋﺴﲑ
We are a partners invested in Alwajeeh's success, ensuring that this shared vision
of growth, rooted in Aseer, reaches every corner of the globe.
Bushra Day X Alwajeeh Holding Company Winners just winners