My education

Bachelor’s in Marketing and E-commerce, King Khalid University, awarded with First Class Honors on 21 June 2026. Currently studying for a Master in Management at MBSC.

Graduation research and my survey role

Academic year 1447 AH · 2025–2026

Graduation research

I prepared the survey form for our Marketing Department research project at King Khalid University’s College of Business. We distributed the form and collected student responses. Our question was how attention to a brand relates to what students see and engage with on social platforms.

Reading of the study model and hypotheses · p. 7

What might draw a student’s attention?

The plan proposes looking at interaction with the ad, awareness of the brand and recall of the ad.

  1. Hypothesis 1Visual content
  2. Hypothesis 2Interactive content
  3. Hypothesis 3Quality and credibility
Read the marketing team’s study