ERAD

ERAD / إيراد
My role
Paid campaign setup, execution, monitoring and performance analysis
Period
21–30 September 2023

Handled the setup, execution, monitoring and performance analysis of ERAD Real Estate’s paid advertising.

From property ad to enquiry

Who would see the property offer?

The campaign focused on the Eastern Province. On TikTok, targeting included Arabic and English speakers interested in investments, property and residential villas. Ads ran from 5 pm to 2 am to reach people outside typical working hours.

Cover of ERAD’s campaign report

The work in detail

  • I compared ad-channel performance and tracked visits to the property offer page.

Project documents

Paid campaign report · portfolio editionPDF
Paid campaign report · portfolio edition · TikTok destination clicks · Page 11 of 18

TikTok destination clicks