My journey.

I became interested in e-commerce at school in Abha. Follow my studies and my work in marketing and film, through to building projects and developing systems.

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Shahm, management studies and QIRSH

At Shahm I brought marketing and systems development together. In September I began my Master in Management. On QIRSH, I defined how a payment experience in Arabic could work for individuals and small businesses.

February 2026

Sarat Identity Consultation

Consultation on Sarat’s visual identity design, which was subsequently approved.

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Product development — October 2026

QIRSH — Product Development

Defining an Arabic-first payment experience for individuals and small businesses, translating product and brand decisions into requirements, an interactive prototype and staged development.

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QIRSH

Business Development and Product Direction

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Periods that began in earlier years